I've decided to put marketing on the back burner for a while. I need to focus on editing and it's becoming a time consuming distraction. Indie authors are in charge of self-promotion and it can be a daunting task; I've been fortunate with book bloggers graciously reviewing my book(s) or offering an interview/guest post. Some have approached me directly, and for that I'm grateful! I really want The Mageri Series to reach as many readers as possible and at this point, am hoping that word of mouth will keep me afloat for a little while.
I'm not sure what makes some indie books blow up and become massive success stories, but I think it's an awesome display of how much power readers really have. It's not the publisher or marketing campaign that make a book great, it's what you think. It's what you tweet about, talk about, share with your friends, go nuts quoting and making fan art. So lately, I've been seeing a lot of Indie authors hitting big time, and it's a pretty cool thing.
Would I like to be in that boat? Hmm. That's a precarious place to be under the scrutinous eye of John Q Public - outside of your target audience. I can't imagine waking up in the morning, sitting down with your piping hot cut of coffee, and turning on the TV to see your book getting bashed on Fox News, or direct insults to you on a personal level. Simply loving or hating a book is one thing, but becoming part of someone else's agenda is something else. I feel for those authors in that regard, because no matter how much money you're making, digs like that hurt. I also can't imagine the pressure of having your first book become a huge success. How do you follow in your own shadow? The expectations for your next book(s) would be ridiculous.
So, I sit on my sofa with my bottle of vitamin water, remaining low-key and finding immense satisfaction in my books reaching readers on any level. I can safely turn on my TV without spitting out my drink and cursing. I have supporting fans who show their enthusiasm and are really cool people to talk to. And if my next books don't do as well? Meh. I still have my day job.
My bills will get paid.